Adcheck (PTY) Ltd values and respects the privacy of everyone who visits (“its site”) and with whom we engage during the course of our legitimate business interests as an ad monitoring company.  Should we ask you to provide certain information by which you can be identified, then you can be assured that it will only be used in accordance with this privacy statement.  We process your personal data in accordance with South African and European Union Data Protection laws, and have suitable physical, electronic, security and managerial procedures in place to safeguard your data.

This privacy policy sets out how Adcheck collects, processes and protects your personal data, and our rights and responsibilities regarding your data.

Use of this website indicates your acceptance of this privacy policy.


Adcheck is currently not a member of any associations.


The following types of personal data is collected by Adcheck:

  • Personal data we receive in order for registration on our online portal such as your name, title, telephone number and email address,
  • Information on what you view when accessing our websites, technical information about the devices you used to access our websites


Our use of your personal data will always be on a lawful basis and for our legitimate business purposes.  Ways in which your personal data may be used is as follows:

  • Online Portal Registration
  • Improving our products and services
  • For internal monitoring and training purposes
  • For recruitment purposes where you have applied for a position with us, including to contact you to discuss the role further
  • Supplying our products and services to you
  • To advise you of any changes to our services and websites
  • To ensure that we maintain administrative and statutory records about our business with regard to SARS requirements (applicable to full time staff only)
  • To ensure that you can safely access its websites and utilise the features of its websites optimally
  • To enter into a contract with you
  • To notify you about new products, special offers or other information which we think you may find interesting
  • To protect your and our business from potential criminal behaviour, including fraud
  • To provide you with its website details
  • To respond to social media posts or other public comments you may make, directly or indirectly to us

We only keep your personal data for as long as we need and in order to use it for the reason(s) it was originally collected.  After this, we ensure that all personal data is deleted or securely discarded.


Adcheck collects personal data through the following methods:

  • Through paper forms you have completed, emails, SMSs or WhatsApps that you have sent us, or we have sent you
  • During our face to face or telephonic conversations with you
  • Via messages you send us directly through social media
  • Using information about you from other organisations where you have given consent for your information to be shared with us, or organisations like us, and where other organisations can lawfully share information about you with us


We will never sell, share or rent your personal data without your prior consent.


Subject to certain exceptions (what would these be?), the data you provide us will not be passed on to third parties. In particular, your data will not be passed on to third parties for advertising purposes.

However, we may use service providers for the operation of its websites or for the performance of duties in relation to our business products as we do recruit individuals to participate in market research on behalf of third parties.  In this case, a service provider may be provided with your personal data as it is core to our business operations to share certain personal information with them in order for us to properly perform our duties.

We carefully select our service providers who uphold the standards and principles of the Associations we are members of, with a specific emphasis on data protection and data security standards.  These service providers take all measures required under the data protection laws for permissible data processing.

Additionally, your information may be shared with third parties such as:

  • Professional advisors such as lawyers and consultants when they need to give professional advice
  • The police, local authorities or government (but only when lawful)
  • Other people who make a ‘subject access request’, where we are allowed to provide your personal data by law.

Note:  Business to business information will not be shared at any time.



Adcheck is based in South Africa, but we do from time to time, conduct research on behalf of clients locally and internationally where personal data may be collected.

Adcheck will not transfer personal data to clients without your consent, and will obtain your express permission for transfer of your data to a client who is not located in South Africa.


Adcheck only stores your personal data for as long as it is necessary to achieve our business purposes, or as stipulated by the various storage periods provided by our Associations and Law.

After the respective purpose or expiry of these periods, the corresponding data will be blocked or deleted as a matter of routine and in accordance with statutory regulations.


You have the following rights about the processing of your personal data:

  • The right to be informed about our collection, use and storage of your personal data. This information is contained within this Privacy Policy
  • The right to have access your data and any supplementary information. You can request details about the details of the personal data we have about you by requesting this in writing to [email protected].  Certain conditions and exclusions apply to this right
  • Should you consider your personal data to be incorrect, you may request for it to be corrected and rectified
  • You have the right to have your personal data erased if the personal data is no longer required for the purpose for which it was originally collected or processed for.
  • If you originally gave consent for your data to be collected and held, you can withdraw your consent
  • Where lawful to do so, we may not comply with certain enquiries or requests. Examples of this are if we have reason to believe the request could be harmful to others, is malicious, technically impossible, or involves a disproportionate amount of effort
  • You have the right to object to the processing of your personal data
  • Under certain circumstances, you can request the restriction or suppression of processing your personal data.


Adcheck respects the privacy of visitors to its websites.  This privacy policy explains how we collect, use, disclose and protect personal data submitted through the website.


Adcheck may collect information that can specifically identify you through its websites.  We use cookies and similar technology such as web beacons, tags and pixels which improve your experience as you use its websites and mobile apps.

We automatically collect certain information about your device through log files, including information about your:

  • Cookies installed on your device
  • Date and Time Stamps
  • Internet Service Provider
  • IP Address
  • Time Zone
  • Web browser

As you browse its websites, we use web beacons, tags and pixels to collect information about how you browse the site such as:

  • The individual web pages or products that you view
  • What websites or search terms referred you to our websites
  • Information about how you interact with our websites

Additionally, we may also collect personal data that you submit to us such as your name, telephone number and e-mail address when contact us through its websites.


Cookies are small data files that allow a website to collect and store a range of data on your desktop computer, laptop or mobile device and often contain an anonymous unique identifier.  Cookies do not recognise you personally and are not harmful to your device, nor do they give us access to your computer or any information about you, other than the data you choose to share with us.  They help analyse web traffic and allow web applications such as the website to tailor its operations to your needs, likes and dislikes etc. by gathering and remember information about your preferences.

Adcheck’s websites use cookies that we set (“first party cookies”) as well as cookies that are set by other websites (“third party cookies”) that Adcheck has authorised.  We use traffic log cookies to identify which pages are being used in order to tailor it to our customer needs.  The information is used for statistical purposes after which the data is removed from the system.

Cookies have a lifetime with some only lasting until you close your browser, or for a short time thereafter (“session cookies”).  Some last longer to, for example, enable a website to recognise you when you return to the website (“persistent cookies”).


By continuing to use its websites you are agreeing to the use of cookies.  You can however manage cookies through your web browser settings.  For more information about cookies, and how to manage them, refer to:


Unless you have specifically consented to or opted-in to another method of use of your personal data, we may use and disclose your personal data for the following reasons:

  • To respond to requests you make to us e.g. provision of services, participation in activities
  • To investigate suspected fraudulent activity related to its websites or violation of another party’s rights
  • To respond to government authorities where required by law upon receipt of duly authorised information requests e.g. a search warrant

Adcheck uses Google Analytics to help us understand how our customers use our websites.  To read more about how google uses your personal data, please refer to:

You can also opt out of Google Analytics here:




Adcheck has put reasonable physical, electronic and administrative procedures in place to safeguard the personal information we collect.  Only authorised employees have access to your data in order to perform their duties. However, despite all the reasonable measures in place to protect your data from unauthorised access (e.g. hackers), we cannot fully guarantee this, and your use of our services demonstrates your assumption of that risk.


This site is not directed at or intended for use by individuals under 18 years of age and we have no intention of collecting data from young people.  If we become aware that information from a child under the age of 18 has been collected without parental or guardian consent, all reasonable efforts to delete such information will be taken.


Adcheck’s websites contain links to third party websites that provide more information about Adcheck that we believe offers useful information:

Social Media Third Party Website links contained in our website include:

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • YouTube

The corresponding icons associated with these social media providers work as external links, so that no information is transferred to one of these providers without clicking on one of the icons.

By clicking on one of these links, you will be redirected to the website of the respective provider.  The URL of the current page is passed as a parameter.  Adcheck does not control these websites and we are not responsible for information you post or comments you make on these sites.  Adcheck recommends that you review the privacy policies on the social media platforms you use before making remarks or observations in order to fully understand how your information will be used, what information related to you will be in the public domain, and how you can stop or prevent this from occurring.

We remind you that any comments made about Adcheck, its products or services on any online platform or community will be shared with the members of that platform or community, and may furthermore be accessible by the general public.  Extra care should be taken to ensure that any comments made on these platforms are not insulting, offensive or defamatory.


If you provide us with your email address, we may communicate with you by email.  We will not pass on your email address to any third parties without your consent.  When sending an email to Adcheck, personal data can be transmitted automatically depending on the settings of your email programme.  Adcheck will also treat this information confidentially.  However, an email without encryption can potentially be read by unauthorised persons and we encourage you to ensure that confidential information is exchanged with us as an encrypted email attachment, or through Adcheck’s Client Portal.

Some of the emails Adcheck sends you may contain a web beacon pixel or tracked links which allows Adcheck to identify when you have opened the email, and to verify which links in the email you have accessed.  We use this data to determine what information in our emails is of most interest to you.  You are able to delete the pixel by deleting the email.

If you do not wish to download the pixel to your computer or other device, or you no longer wish to receive emails from us, you can unsubscribe at any time by emailing [email protected].


If you contact us at our office by phone, or we contact you from our offices by phone, a recording of the call will be made for quality control purposes. Your telephone number will be shown on the displays of the telephone and stored in our telephone system for a maximum period of 24 months.


Adcheck may need to update this policy from time to time to reflect changes to our practices or for other operational, legal or regulatory reasons.  Any changes will be immediately posted on our site and you will be deemed to have accepted the terms of the Privacy Policy on your first use following the changes being made.


For more information about our Privacy Policy or associated practices, please contact Adcheck’s Data Protection Officer:

Phone:                                 +27 11 615 7007

Email:                                    [email protected]

Physical address:              H. Santos Building, 30 Arena Close, Bruma, 2198

Postal address:                 P.O. Box 1622, Bedfordview, 2008

Province:                             Gauteng

Country:                              South Africa